Saturday, July 25, 2009

Elated News, part 2

(continued from Elated News, part 1)

The 4-Hour Workweek, by Tim Ferriss points out the contradictions in our industrial age mentality of "work now, retire at sixty-five to enjoy life." It delves into various ways we can set up different income streams, so that we can really enjoy life, and do what we love now.

Tim goes into all kinds of communication strategies and ways to save time, and efficiently promote businesses. It was a revolutionary book when it came out.

It sounds very inspiring. Is that what set you on your path?

Dan: Not entirely -- though it was a component. There were other seminars and books that opened my eyes, but The 4-Hour Work Week was significant, for myself and many other people. I go to various entrepreneurial start-up and marketing groups, and usually just about everyone in the room has read it; it has come up in dozens of conversations.

It is a revolutionary idea. Four hours is so different from our concept of a work week.

I should qualify, as Tim does, that the definition of 'work' in the book is 'doing things you don't like to do, just to make money.' The point is to create your cash flow to minimize such activity. If you run an online vitamin store, for example, automate: Have virtual assistants process your orders, a shipping centre for distribution; that element would be four hours. You then do things like speaking or blogging, that takes up much more time.

So, if you love your job, the book is not encouraging you to stop working but, instead, to find out what you are passionate about. In the meantime, you set up a way to make all the money you need so that you are not stressed out and worried.


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